The wholesale flower market of Kolkata is located on the river bank of the Hooghly (Ganges) river between Mallick ghat and Armenian ghat. It is the place for trading all sorts of flower decorations or cut flowers. The merchandise - like large garlands of Marigolds - is made over night mostly by family businesses. Manufacturers either sell directly or more often use marketeers to get the flowers to the customer. Because the goods perish quickly in the heat business is peaking shortly after sunrise. During festivals or wedding seasons the place becomes even more busy with about one to two thousend traders competing for the customers money.